Sustainability isn’t owned by a particular person or department, it’s everybody’s business. It is about people experiencing purpose, values, and positive change as part of their job, as part of a community.
In order to get everyone aligned right from the start, all communication practitioners within an organisations should get together and exchange on the common sustainability narrative and goals.
Personal interaction and ongoing communication will be the drivers of the community. Just ending a memo won’t be enough.
Do the peers from your Corporate Communications, Marketing, PR, Advertising, Branding, HR, and IR departments sing from the same hymn sheet when the discourse is about creating value from sustainability?
Does everyone understand how sustainability is related to their individual function and how that translates into the company’s business strategy?
What we do
Reason & Rhyme helps organisations develop communication skills and create communities where internal stakeholders can exchange, align and move forward on common sustainability goals.
How we do it